What not to wear is easy: no shorts, nothing tight or revealing, and nothing above the ankles if you're over the age of 6. For women, the kira is the traditional dress. It is simply a long rectangle of cloth, usually with horizontal woven patterns, fastened on the shoulders with clasps or pins, and arranged so that there is a deep pleat vertically all the way down the front. Under it is a long-sleeved blouse called the wonju, and the kira is fastened at the waist with a belt similar to the men's but wider and with more embroidery. When correctly worn, one selvedge of the kira will be on the right leg, almost meeting the edge of the pleat. It is such a wide piece of cloth, folded in such a way that there is no possibility of any leg showing even in a stiff wind, and it's quite comfortable to stride in. Over the kira is a boxy silk, linen or brocade jacket called the tego, and the sleeves of the wonju are turned back over the tego to show a deep contrasting cuff. The kira should be worn so that it brushes the ground - shoes are barely visible. Most women wear dress shoes, heeled sandals, etc.
The "new" fashion in kira which is becoming more acceptable is the half-kira, which as its name suggests is just from waist to floor. This is typically worn with a nice tego, even in floral or other bright pattern, and fastened closed with a little brooch or pin.
For formal occasions, the kira are often hand-woven and quite elaborate. One's best tego and wonju will be of beautiful patterned silk, and in place of the men's white kabney is a narrow, tightly woven strip of red cloth called a rachu, usually with gorgeous yellow embroidery.
Women with infants tie them on their backs with a wider rachu that crosses over in front and is knotted with long fringe - I see children up to about age 2 being carried this way. A stroller, of course, would be quite useless here.
